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Are News Releases Still Relevant?
The short answer is “Yes.” Now read on for a few tips on why you should write them, what to write about and where to send them.   Our society requires a constant stream of news and yes, good ... Read Original Article
Are News Releases Still Relevant?
The short answer is “Yes.” Now read on for a few tips on why you should write them, what to write about and where to send them.   Our society requires a constant stream of news and yes, good ... Read Original Article
By Sharon Roth Maguire, MS, RN, GNP-BC Chief Clinical Quality Officer, BrightStar Care Many people shy away from discussing issues surrounding aging, especially when decisions could threaten an older person’s independence. While these conversations aren’t always easy, they’re important to have to ensure your parent can continue living safely at home. Some seniors need just a little help, such as with chores around the house or grocery shopping, to maintain their independence and energy. Others may need more advanced help with showering or taking medications to safely remain living at home. Home care services can assist in all these situations. I urge you and your parents to discuss home care preferences early and often – and not just after a problem or crisis arises. The sooner you start talking about it, the better prepared you and your loved one will be should the need for home care become reality. Let’s talk about how to initiate a compassionate, productive conversation about home care, strategies to deal with three common concerns, and what to do if you live far away from your mom or dad. How to initiate a home care conversation First, know that this will take more than one discussion. Think of each conversation as a “dose” that makes decision-making more palatable for you and your loved one. You may have 10 things you want to discuss, but maybe only talk about one or two at a time. Ideally, your first conversation will be about their wishes for the future and will not require a concrete decision about something. You could open with something you experienced in real life or saw on TV. For example, “I was talking to my neighbor and they mentioned they’re getting some help from a home care company. I realized I don’t know how you would feel about that if you need a little help someday. Could we talk about that?” Be honest, but also sensitive to your parent’s feelings. This conversation can put seniors in the delicate spot of realizing or acknowledging they’re... Read Original Article
Are News Releases Still Relevant?
The short answer is “Yes.” Now read on for a few tips on why you should write them, what to write about and where to send them.   Our society requires a constant stream of news and yes, good ... Read Original Article
Social Media Marketing: Defining Success
People want results –it’s natural. For those pouring money and resources into a social media marketing and content marketing campaign, they want to see the fruits of that labor. How do you measure ... Read Original Article
Social Media Marketing: Defining Success
People want results –it’s natural. For those pouring money and resources into a social media marketing and content marketing campaign, they want to see the fruits of that labor. How do you measure ... Read Original Article
What You Can Learn from Facebook’s “Pages to Watch”
We strongly encourage you to measure your social media results to learn how to improve your marketing. And measuring your competitors’ results can teach you even more! With Facebook’s “Pages to ... Read Original Article
What You Can Learn from Facebook’s “Pages to Watch”
We strongly encourage you to measure your social media results to learn how to improve your marketing. And measuring your competitors’ results can teach you even more! With Facebook’s “Pages to ... Read Original Article
What You Can Learn from Facebook’s “Pages to Watch”
We strongly encourage you to measure your social media results to learn how to improve your marketing. And measuring your competitors’ results can teach you even more! With Facebook’s “Pages to ... Read Original Article

Everyone loves when grandma and grandpa come to visit, and keeping them safe from falls during their stay means more time enjoying their company and affection. According to the Centers for Disease Control and Prevention, 2.8 million older Americans are treated in emergency departments for fall injuries each year, so taking the necessary precautions around your home is key. Whether your older relatives are planning a full weekend stay or just an afternoon visit, it’s important to take their mobility and health status into consideration. In honor of National Home Safety Month this June, we’re here to help you protect your loved ones from potential harm.

Here is a checklist of easy and thoughtful safety tips to make your home comfortable and accessible for elderly visitors, allowing you and your family to make the most of your time together:

How to Fall-Proof Your Home When Grandma & Grandpa Come to Visit

Learn more about home safety and care when you contact a BrightStar Care location near you. Call 866-618-7827 or visit brightstarcare.com.

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Some messages from our group...

What makes the Greater Conejo Valley Chamber of Commerce a good chamber to be part of?

The Chamber has been a fantastic resource for building my business and personal relationships within the community.

— Debbie Soden - Coldwell Banker Residential Brokerage